storytelling by design
between public and private spaces
We focused on behavioural design to create intuitive and easily digestible content, especially in areas of high data density for the target audiences.
Accessibility was one of their main priorities. We created an engaging and dynamic look and feel while aligning with the accessibility guidelines.
We focused on managing both public spaces for the brand to live externally, but also ensuring that there was high usability, safety and security in the private spaces for their member network.