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VOICES OF FAITH

Together we have: empowered CATHOLIC WOMEN AROUND THE WORLD TO DEMAND DIGNITY AND EQUALITY WITHIN THE CHURCH

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Key deliverables:

  • Flagship animation
  • Graphic assets
  • Campaign strategy

Summary: Voices of Faith is a global initiative that focuses on building a prophetic Catholic Church where women’s voices count, participate and lead in decision making roles at local and global levels. Despite significant moves forward in women’s rights in recent times, the Catholic Church has instigated remarkably little change as one of the oldest institutions in the world.

Results: In the run up to International Women’s Day 2020 we developed a campaign aiming to connect Catholic women from around the world and unite them in one vision in order to effect positive change in a complex religious society.

In manifestations in front of churches around the world, the multi-lingual campaign (with all videos and graphics available in English, German, Catalan, Spanish, Galician and Italian) united women to explore the understanding of equal dignity and equal rights in the Church.

  • More than 40 cities around the world participated in a global action for International Women’s Day 2020 that marked the beginning of the Catholic Women’s Council’s global pilgrimage.
  • A set of creative assets encouraged anyone to start a local pilgrimage and join the campaign.